Wevr aims to provide an expanding content creation platform through the use of virtual reality, with a growing sense of community, involving each creator and their relative audience.
Founded by Neville Spiteri, Anthony Batt, and Scott Yara, Wevr is a vastly developing and emerging virtual reality (VR) company that lays complete stress on the formation of artistic talent and community. Because VR is quickly pioneering new paths in the creation of content, it is important to build an inclusive brand to center around its production. Wevr, which is based in California, does not simply offer a platform for creators to express their projects, it also expands their worlds to include never before practiced experiences.
This year alone, Wevr has premiered several virtual reality shorts at the Sundance Film Festival in Utah, which have all been met with positive appraisals. theBlu:Whale Encounter, which Wevr screened during the festival, takes viewers on an underwater journey through oceanic scenery, and eventually ending up face to face with an 80 foot whale. Independent director Jake Rowell, who has taken major part in numerous projects that include Final Fantasy and Call of Duty, worked with an outstanding team to fortify theBlu series. He states, “Working with WEVR on theBlu has been a privilege. It has allowed me the opportunity to work in an exciting new medium, which only happens, at best, a few instances in a lifetime.” It is becoming clear that virtual reality will soar to greater heights in the upcoming years.
In addition to creating new exploration series, Wevr has teamed up with Sports Illustrated to deliver the 2016 “Swimsuit Issue.” This offers audiences a new and exciting experience, being able to witness digital expansions of previously unattainable content. Creative Director of Sports Illustrated explained, “Partnering with WEVR for our first-ever VR shoot allowed us to utilize both of our collective resources, including their best in-market technology and creative network, to help direct, produce and post produce this one-of-a-kind experience…We want our fans to experience swimsuit on every level.”
Wevr has created an immersive and expansive platform, Transport, to give creators an expressive way to produce and release simulations. This independent network allows storytellers to incorporate virtual reality with profound dialogue between creators and audiences. In Real, a VR short created by Connor Hair, viewers are emerged in a world where addiction takes the shape of memories, as a women clings to her digitally reconstructed remembrances of her dead husband. In this virtual world, audiences are transported with the character as she places her VR headset on, triggering a shift from 2D to 3D 180-degree views. Imitating actions allow a fully enthralling interaction between the story created, and those witnessing it.
Offering a wide range of explorations, Wevr Transport incorporates VR journalism through the content created by João Inada. Reframe Iran invites audiences to interact and travel through the artworks of 8 different Iranian artists. While exploring each story, an interconnected dialogue about Iranian identity and self-awareness of exile forms to create a cohesive truth. Premiering in the Fall of 2016, Wevr will release Finding Your True Self: A Meditation Simulation With Deepak Chopra, an exploration into meditation through virtual reality created universes.
It is expected that the virtual reality market will grow to over $70 billion by 2020, causing a likely upsurge of content created with this technology.